top of page


Cold Calling and Lead Qualification: Separating Wheat from Chaff
In the world of lead generation, cold calling remains a tried-and-true method for reaching potential customers. However, its...
Dylan Tarpenning
Oct 25, 20232 min read


Sales Enablement: Empowering Your Team for Success
In today's competitive business landscape, equipping your sales team with the right tools and resources is no longer a choice—it's a...
Dylan Tarpenning
Oct 23, 20232 min read


Unlocking Growth: A Guide to Effective Business Development
In the ever-evolving landscape of business, the key to sustainable success lies in effective business development strategies. These...
Dylan Tarpenning
Oct 18, 20232 min read


Sales Enablement and Lead Generation: A Powerful Partnership
In the ever-evolving world of SaaS companies, the synergy between sales enablement and lead generation is like rocket fuel for business...
Dylan Tarpenning
Oct 16, 20233 min read


The Role of CRM Systems in Lead Gen
In the dynamic world of Series A SaaS companies, effective lead generation is the linchpin of success. The ability to attract, nurture,...
Dylan Tarpenning
Oct 13, 20232 min read


The Role of Personalization in Cold Calling Success
In the fast-paced world of lead generation for Series A SaaS companies, cold calling remains a valuable tool for engaging with potential...
Dylan Tarpenning
Oct 11, 20232 min read


SDR Lead Scoring: Prioritizing Prospects for Maximum Impact
In the fast-paced world of Series A SaaS companies, Sales Development Representatives (SDRs) play a crucial role in generating leads and...
Dylan Tarpenning
Oct 9, 20233 min read


Customer Retention as a Lead Generation Strategy
In the ever-evolving landscape of Series A SaaS companies, lead generation is often seen as the primary driver of growth. It's true that...
Dylan Tarpenning
Oct 5, 20233 min read


SaaS Marketing: Beyond the Basics of Lead Gen
In the fiercely competitive world of SaaS, effective lead generation is the linchpin of success. It's the process of attracting,...
Dylan Tarpenning
Sep 19, 20233 min read


Series A SaaS Companies: Turbocharging Growth through Lead Generation
Welcome to our guide on how Series A SaaS companies can supercharge growth through lead generation. In the competitive tech world, Series...
Dylan Tarpenning
Sep 18, 20232 min read


Cold Calling and Cold Emailing for Effective Prospecting
Both cold emails and cold calls are valuable methods for prospecting, but they each have distinct characteristics that can influence your...
Anthony Minder
Jul 25, 20232 min read


The Role of Video in B2B Lead Generation
The B2B video marketing landscape has experienced significant growth since the onset of the pandemic. The demographic of millennials...
Anthony Minder
Jul 6, 20232 min read


Why Do You Need Lead Generation Specialists?
Despite access to various tools, technologies, and information for lead generation, it remains a significant challenge for most...
Anthony Minder
Jun 16, 20233 min read


Sales Handoff Process Best Practices
The handoff of a prospect from an SDR to an AE is crucial but often goes poorly. The main issue that causes poor handoff is a lack of...
Anthony Minder
Jun 14, 20232 min read


Balancing email personalization and cold email at scale
There is a constant debate in the email marketing industry about the use of email personalization. Some people in the cold outreach...
Anthony Minder
Jun 2, 20233 min read


Mastering Email Copywriting: Tips to Engage and Convert
Crafting compelling email copy can be a daunting task, consuming both time and energy. Despite putting in the effort to create a perfect...
Anthony Minder
Jun 1, 20233 min read


How to Position Your SaaS: Focus on the Offer, Not the Features
As a sales leader, it's important to understand the difference between your SaaS product's features and your business’s offer. Features...

Alexander Minder
May 31, 20232 min read


How to Crush a Day of Cold Calling: 10 Tips for SDRs
Cold calling is a crucial skill to have in your outbound sales tool kit, but it can be daunting. If you're an SDR, you know that it takes...

Alexander Minder
May 30, 20232 min read


The Importance of Continuous Warm-up for Email Accounts Sending Campaigns
Understanding the impact of deliverability on your outbound campaigns is crucial. In this article, we'll delve into the importance of...
Anthony Minder
May 26, 20232 min read


What Makes a Good Sales Development Representative?
Sales Development Representatives (SDRs) are the first point of contact for potential customers. They are responsible for qualifying...
Anthony Minder
May 25, 20232 min read
bottom of page